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What is a recommended retail price (RRP)?

1 min read · Updated 21 Oct 2026

The recommended retail price (RRP) is the selling price recommended by the supplier.

When importing a product, this price can be included in the product information.

You remain free to manage your own selling price in your webshop.

If automatic retail price synchronization is enabled, future RRP changes from the supplier can also update your webshop price.

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