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Is variant mapping based on SKU, EAN or another identifier?

1 min read · Updated 1 Oct 2026

Is variant mapping based on SKU, EAN or another identifier?

Droppery does not rely on only one identifier when matching products and variants.

Several pieces of product information can be used to identify the correct product, including:

  • SKU
  • EAN
  • Product name
  • Product description
  • Pricing
  • Other available product information

Using multiple data points helps ensure that the correct webshop product is connected to the correct Droppery product.

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